Demeter

Packaging, Branding, Merchandising

This project was a re-brand and expansion of the existing brand “Demeter Fragrance Library.” My approach elevated the brand and clarified Demeter’s “custom fragrance process.” My exploration included Demeter Fragrance hypothetically pioneering “Smart Fragrance” technology, which includes wearable, smart technology that allows your phone to change the fragrance you’re wearing without having to spray anything onto your skin.

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Professional Hair Color Support Pieces

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Swatch support pieces created for three of Paul Mitchell's Professional Hair Color brands, Color XG, Paul Mitchell The Color, and The Demi. These swatch rings and books are valuable tools for stylists in the salon.